Following The Chinese Civilization And Exploring The Beauty Of Traditional Clothing, Tsinghua Hailan Research Center For Chinese Traditional Clothing And Color Was Inaugurated

The beauty of clothing and culture. Clothing is not only a basic element of human life, but also a symbol of human civilization. It embodies the ingenuity and creativity of the working people, and is a comprehensive embodiment of material civilization and spiritual civilization.

On May 25, 2024, Tsinghua Hailan Chinese Traditional Clothing and Color Research Center (hereinafter referred to as the "Research Center") was officially established in Tsinghua University in Beijing. Peng Gang, Vice President of Tsinghua University, Xu Feng, Member of the Standing Committee of Wuxi Municipal Party Committee and Secretary of Jiangyin Municipal Party Committee, Zhou Lichen, Secretary of the Party Committee and Chairman of Hailan Group, Wu Liping, Director of the Organization Department of the Standing Committee of Jiangyin Municipal Party Committee, Yang Yongheng, Director of the Liberal Arts Department of Tsinghua University, Meng Xiangli, Vice President of the Scientific Research Institute of Tsinghua University, and Fang Xiaofeng, Vice President of the Academy of Fine Arts of Qinghua University, Huang Qi, General Manager of Hailan Technology Co., Ltd., jointly inaugurated the research center.

The research center will take ancient and modern Chinese clothing as the link, rely on the profound academic accumulation of Tsinghua University, and carry out research work in three major fields with more than 20 years of innovative practical experience and strong R&D potential of Hailan Family: first, research and restoration of Chinese traditional clothing; The second is to build the traditional color system of China; The third is to integrate Chinese traditional clothing elements for fashion design.

　　 Home of Hailan × Tsinghua University, cross-border joint breakthrough imagination

At the meeting, Peng Gang said: "Tsinghua Hailan Research Center for Chinese Traditional Costumes and Colors will combine strength with strength and complement advantages, coordinate the strong academic strength of colleges and universities and the market resources of enterprises, actively explore the creative transformation and innovative development path of Chinese excellent traditional culture with the enterprising spirit of humanism and the pragmatic achievements of deeds rather than words, and let the beauty of Chinese clothing and costumes enter life and go to the world."

Zhou Lichen mentioned in his speech: "Tsinghua University has the top academic research ability and design R&D level in the field of Chinese clothing and color research, plus the production scale, supply chain ability and brand promotion ability of Hailan Home, the combination of the two will bring great advantages in the research results of traditional clothing and color, and will effectively promote the creativity and innovation of Chinese culture And promote the innovative development and industrial upgrading of China's clothing industry. "

It is worth noting that this cross-border alliance will rely on Tsinghua University's strong academic atmosphere and world-class talent training system to train elite design talents for the domestic clothing industry, and promote the comprehensive development of cutting-edge talents in the fashion field through a series of market evolution. In addition, by integrating the resources of both sides, the research center will provide trend oriented scientific research results for traditional clothing and color research, and lead the clothing industry to go deep into the daily life of the people in the process of inheritance and innovation.

　　 Chinese traditional clothing and color culture, through time to shine new charm

The materials, patterns, patterns, shapes, and weaving and embroidery techniques of traditional clothing all inherit the continuous culture and tell the ancient civilization. Nowadays, we can always see all kinds of horse face skirts on the streets and lanes. Young people choose to use horse face skirts with shirts T-shirts and even suits also reflect people's enthusiasm for cultural self-confidence and self-improvement, and for inheriting the excellent traditional Chinese culture.

At the ceremony, the "China's Most Beautiful Costume Series - Colorful Horse Skirt", co written by Zhou Lichen, chairman of Hailan Group, Jia Xizeng, deputy director of the Academy of Fine Arts of Tsinghua University and the Chinese Traditional Clothing and Color Research Center, and Gao Wenjing, a researcher of the Art Museum of Tsinghua University, was officially released, which is also the "Tsinghua Hailan Chinese Traditional Clothing and Color Research Center" The first research result of. Through this series of professional academic research, we will establish the authority and influence in the world, deepen the public's understanding and cognition of China's ancient clothing culture, further contribute to the innovative development and industrial upgrading of China's clothing industry, and let the beauty of China go to the world.

　　 From inheritance to innovation, Hailan Family has been working tirelessly

Behind the visible clothing is the invisible spiritual power. As a national clothing brand born in the land of China, Hailan Home is also contributing to the promotion of clothing culture and the enhancement of international competition in China's fashion industry.

It starts with clothes, and ends with broadness. From inheritance to innovation, from "national brand" to creating "national fashion", Hailan Home's adherence to and promotion of Chinese traditional culture do not stop at just one piece of clothing, one process and one design. Since 2022, Hailan Home has integrated enterprise R&D resources, reached strategic cooperation with authoritative university R&D institutions, built Hailan Cloud Service Laboratory with more than 100 million level investment, and is committed to building a breakthrough, leading, functional and practical clothing R&D center in China.

It is worth noting that Hailan Family has continuously absorbed the essence of China's excellent traditional culture, and has successively launched cultural series such as "Dragon Rising in Jiuzhou", "Tiger and Tiger Lives in the Wind", and "Tao Following the Natural Landscape". As Zhou Lichen, the chairman of Hailan Group, said, "The vitality of the clothing industry cannot be separated from the inheritance of Chinese culture." Hailan Home is to radiate the inexhaustible vitality of national brands through the inheritance of Chinese culture and the innovation of modern technology.

Since ancient times, China has enjoyed the reputation of "a land of rites" and "a country of dress". The ancients who worshipped virtue and believed in rites and music, hid rites in utensils, dressed in ceremonies, and integrated the universe order, family ethics, and national spirit into their clothes bit by bit. With the joint efforts of many aspects, Chinese traditional clothing is entering the life of modern people and stepping onto the stage of the world. Chinese traditional clothing culture is bursting with the glory of this era.

(Source: Xinhuanet)